Original Smoothing Treatment

Original Smoothing Treatment is our most intensive smoothing and reconstruction treatment, ideal for clients seeking maximum frizz control and long-lasting results.

This in-salon service takes approximately 90 minutes and works by deeply restoring the hair fiber using hydrolyzed Brazilian keratin, amino acids, and nourishing butters. The result is smoother, stronger, more manageable hair with enhanced shine and significantly reduced styling time.

Results typically last an average of 4 months, making this a premium option for clients with frizz-prone, damaged, or chemically treated hair who want dramatic, long-term smoothing.

Express Treatment

Express Blowout is a quick, lightweight smoothing service designed as an add-on or introductory option.

This service adds just 10 minutes to a standard blowout and is applied as a simple spray treatment. It helps reduce frizz, speeds up drying time, and creates a smoother finish that lasts 4 to 8 shampoos.

Ideal for first-time clients, special events, or anyone looking for immediate smoothing benefits without the time or commitment of a full treatment.

Clear Treatment

Clear Treatment is a gentler smoothing treatment designed to control frizz while preserving natural volume and movement.

This treatment takes approximately 120 minutes and is formulated with vegetable extracts, proteins, and amino acids to smooth and strengthen the hair without releasing formaldehyde. It offers a softer finish while still cutting blow-dry time and improving manageability.

Results last an average of 4 months, making it an excellent choice for chemically sensitive clients, pregnant women, or anyone seeking a more natural, flexible smoothing option.

Let's be social!

Follow us on Instagram: @purebrazilianhair and Tiktok: @purebrazilian